How to Turn Problems into Solutions: Flip-to-Action Method
What do marketers, product designers, business owners, and editors have in common? They all work with problems and test hypotheses to resolve them. However, there are times when professionals concentrate…

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COMPOSITION OF FODDER FOR Bunnies, Pigs, Hens and Cows Gives a Profitable Business
An interesting business idea about the production of granular feed from the point of view of quality and profitability. Briefly about the concept of business. The composition of granular feed…

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Freelancer path: what awaits those who have started working remotely
I have been a freelancer for almost 4 years. Every day I go to social networks and see a bunch of advertising webinars and free courses on the delights of…

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millions of people

Subscription shopping services. Success Mechanics for American Projects

Businesses with a subscription model grow like mushrooms, and this looks logical: with the “subscription” approach, both entrepreneurs and consumers win. Once convincing the customer to join, the service should no longer compete for each of its next purchases, but may concentrate on the quality of services and recruiting new consumers. Business is becoming more predictable, because payments are received regularly.

At the same time, buyers also benefit – they get the service or products they need at a bargain price, and can free up their time and attention for more interesting activities than routine purchases.

Today we’ll talk about subscriptions for things, since this business model looks promising for development in Russia.

Table of contents:
How does Amazon earn millions of dollars on subscriptions?
I want regular surprises. And to get more, but pay less!
With the boxes for girls, is there any other examples? Continue reading

How marketers humiliate consumers: what to do with a lack of professional ethics?
“Warm customer”, “customer touch”, “building a sales funnel”, “landing page” - we use these terms every day. And we don’t think about doing it publicly, but an attentive consumer sees…

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About people's dreams and fears: how to make a readable blog on any topic
“What to write about?” Is a fundamental problem of the editorial staff of the blog, thematic media, and the community on social networks. Secondary article distribution systems, blog design and…

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Professional burnout or career dead end? How to distinguish and cure
“You are probably wondering why I gathered you?” So my boss said every Monday at a very ordinary meeting. “What stupidity,” I thought distantly, “we know that now you will…

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INDUSTRIAL BREEDING OF RABBITS | BUSINESS TECHNOLOGIES IN HOME
We offer you a rabbit breeding business. The concept of rabbit breeding is quite obvious. The consumer’s great interest in rabbit meat is of interest to the producer, who begins…

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