For the past 8 years, my work has been connected with Internet projects. All this time I interact with people who make money on the Internet (or the Internet gives them the main stream of customers, without which they could not earn).
Let’s immediately agree that “making money on the Internet” is any activity that would not be possible without the Internet and involves work. The article will not contain materials about hi-tech, high-tech and risk-free ways to earn cryptocurrency mining on an old smartphone, which give 30% per week, you only need to …
Earnings on viewing ads, videos on YouTube, on games, likes, reposts, following links and so on
How to earn not immediately, but a lot. How and how much you can earn on a freelance beginner Continue reading
We share insider information, disclose the internal cuisine of integrated website promotion:
We explain which indicators are suitable as key, and which cannot be used and why. Spoiler: There are only two options, and you need to choose one.
We talk about the features of the KPI installation and analyze the real schemes of our agency (with examples of fixes and variable rate calculation formulas).
We spread the truth about the profitability of integrated Internet marketing.
The article will definitely be of interest to other agencies, but it will be more useful for business representatives: our current and future clients.
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Which KPIs are suitable and which are not, and why
Integrated business promotion on the Internet can be estimated by a dozen metrics. However, as a KPI of a digital agency, only two indicators are suitable. Continue reading