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Personal story: how a copywriter lives and works with an income of 150,000 rubles

Today we will have an unusual format. A copywriter who earns 150,000 rubles a month tells about his daily routine, incomes and vacations. Moreover, he works alone, without his agency or a team of other authors in submission. But in 5-7 projects at the same time. The material contains valuable observations and useful tips for freelancers.

Hello friends! This article is unlikely to attract your attention, if we were to change the copywriter to a designer, marketer or programmer. They have such a level of income is much more common and not at all surprising.

But it’s a shame for my writing fraternity, because the rate of 30 rubles for 1,000 characters is still often found. On the other hand, the majority of “business writers” produce such a weak product that it is not worth even three chervonets. But I am sure that there are few of them, so I will try to help good authors raise the bar of their income.

Typical copywriter and programmer, judging by social stereotypes. I think it’s not worth explaining who is left and who is right
Typical copywriter and programmer, judging by social stereotypes. I think it’s not worth explaining who is left and who is right
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Who am i?
I am now 25 years old. He lived his entire conscious life in one large Russian city, which Ilya Varlamov likes. A real mystery, right? By education I have nothing to do with business or marketing, but who is currently working by profession?

My youth fell on the era of a completely black and wild information business, when coaches and mentors had enough “water” about successful success and motivation to score huge halls.

“He wrote fake comments and threw negatives into the emergency”: the story of a former information business man
Alas, I, too, fell under this wave and easily believed in my exceptionalism. He quit his job at the country’s most famous bank for the sake of his “business”.

That’s just the money I did not have from the word at all, so I naively trudged into network marketing. He quickly lost all his pennies there and for the next two years worked as a courier, and also dragged bags of cement in a warehouse.

From the mass of various MLM projects, I chose a “corporation” that promised to build solar power plants around the world, came up with my iPhone and wanted to go public. I invested 1,000 rubles there for the entrance. Do you think this investment has returned to me?
From the mass of various MLM projects, I chose a “corporation” that promised to build solar power plants around the world, came up with my iPhone and wanted to go public. I invested 1,000 rubles there for the entrance. Do you think this investment has returned to me?
We can say that then I was in search of myself. From there, I was able, purely by accident, to get into a small company that produces drilling machines and all other special equipment.

According to my work book, my position sounded proudly: “Head of Marketing.” In fact, I was only managing myself, because the entire marketing department consisted of one person.

I had to combine the work of an SMM and SEO specialist, director, copywriter, etc. For 3 years, my salary increased from 20 to 28 thousand rubles, the bonus was only once – 5,000 rubles before the New Year.

Dobby is happy! Dobby gave the first prize in 3 years! You can repay a loan payment not from a salary
Dobby is happy! Dobby gave the first prize in 3 years! You can repay a loan payment not from a salary
Then it even dawned on me that something needed to be changed. I didn’t want to leave for another company of the same kind, so I decided to try myself on freelance and began working in the next room from the bedroom.

Tip # 1: Feel free to talk to your boss about money. This is normal. Many times I observed this picture: the employee wants to increase salaries, but is afraid to ask directly. And if it is decided, it is filled with paint and begins to stutter. The employer himself is unlikely to reward you. Especially in small companies where regular bonuses and salary increases are simply not provided.

What am I doing?
Now I have three main areas. These are articles for content marketing agencies, their clients and Yandex.Zen.

Work with agencies and studios
It took me 30 minutes to give up on copywriting exchanges. Firstly, the registration process on most exchanges has already caused irritation. Then I found out about commissions and other “amenities.”

The average rate for 1,000 characters finished me. She rarely exceeded 20-30 rubles. And what’s most interesting – even such a penny order is very difficult to obtain, because local old-timers immediately “attack” it.

When I decided to order a text on the stock exchange for 20 rubles and was forced to fend off performers
When I decided to order a text on the stock exchange for 20 rubles and was forced to fend off performers
Observation No. 1: the more expensive the order, the fewer competitors. This is another reason to write for normal money.

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