HOW THE VALUE OF A DOMAIN NAME DETERMINES THE INCOME OF THE SITE
In February 2012, the domain name – Sarees.in was sold, the cost of the domain name was already $ 9,500, according to the website DNJournal.com – the site of domain news and sales, which bring enormous profits to the domain owner. Domain registration began in 2005. Since then, the value of a domain name has increased, and to date, the domain owner has returned a profit with a yield of 10,455 percent over the past seven years. With the evolution of online space, a crazy struggle has developed for the purchase of a domain name, with the aim of selling them later when the value of a domain name grows tenfold. This is reminiscent of US trade in the 19th century, when land cleared of native American settlements was open to taxpayer farmers on a first-come, first-served basis. Farmers, in anticipation of the boom arrived, rushed to demand better land. When the state of Oklahoma was open to the disruption of land on April 22, 1889, at the end of the day, the state’s population amounted to more than 10,000 citizens. The same analogy is happening in the online world. For example, one of the last domain zones that was open for publication on December 6, 2011.xxx, received more than 55,000 applications in 24 hours. According to Verisign Inc, an Internet registrar that serves .com domains, there were 220 million registered domain names at the end of 2011. The analogy of a domain name is like a land plot on which you can create an online office or home, and interest in such sites increases the value of a domain name. This is because in order to access the website, you must enter your domain name in your browser, which is short and easy to remember. Long and complex names with unknown words will not be in great demand. Domain names with popular words such as cars, songs, games are profitable because they are easy to remember. The best of niggas bring huge returns to their owners.
VALUE OF A GOOD DOMAIN NAME, CONTINUOUSLY GROWS
The cost of a good domain name is growing. Due to the limited number of good domain names, they are sold in an active secondary market. Premium domains can bring hundreds of thousands of dollars. For example, in 2010, Sex.com was sold for $ 13 million. PersonalLoans.com was sold for $ 1 million this year. BowlingBalls.com, Lov.com and Kboing.com changed hands for $ 225,000, $ 160,000 and $ 150,000 respectively. Some other interesting offers: Airline.com ($ 125,000), Let.com ($ 100,000) and DIY.org ($ 60,000). Domains are a big investment. They are real estate on the Internet. Like land, they are limited in quantity. As demand increases, their value will increase. The registration of a domain name itself is not expensive, its cost is very small. Thus, even if you have a domain, say, five years old, the probability of losses is very small. The race for domain names has been used as an investment for quite some time, albeit on a small scale. The main concept of this kind of product is to increase Internet traffic. If a domain name does not increase traffic it costs nothing. The Internet is growing every day, which means traffic is growing, and with it the price of good domain names that bring more visitors to the site and raise their cost. Global features of top-level domains such as .COM, .NET and .ORG are considered more in demand. Country-specific domains are also of interest. Over the next few years, we expect an increase in the number of new domain name registrations.