Subscription shopping services. Success Mechanics for American Projects
Businesses with a subscription model grow like mushrooms, and this looks logical: with the “subscription” approach, both entrepreneurs and consumers win. Once convincing the customer to join, the service should…

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INDUSTRIAL BREEDING OF RABBITS | BUSINESS TECHNOLOGIES IN HOME
We offer you a rabbit breeding business. The concept of rabbit breeding is quite obvious. The consumer’s great interest in rabbit meat is of interest to the producer, who begins…

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SUNFLOWER OILS READY-UP BUSINESS IDEA
Churn is the basis of the business idea of ​​producing sunflower oil even today, with the right approach, it is of interest from the point of view of investment. Many…

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concept of Sigmund

How marketers humiliate consumers: what to do with a lack of professional ethics?

“Warm customer”, “customer touch”, “building a sales funnel”, “landing page” – we use these terms every day. And we don’t think about doing it publicly, but an attentive consumer sees how we are trying to “plant” it, “throw it into the funnel” and “warm it up” somewhere.

Until about 2000, the manipulative terminology of marketers almost did not go beyond professional conferences, planning meetings in the marketing departments of companies, university audiences, special studies and books. But the Internet came and changed everything. Marketers themselves made thematic blogs and the media, in which they arranged such a professional striptease that they take a flurry of an unprepared person.

And how, tell me, should an ordinary consumer with some self-esteem perceive, say, such an article on the Texterra blog: “A lead magnet is a delicate way to draw a customer into a sales funnel”?

The network is full of quality guides that actually tell everyone and everyone about “how do we put a ring in the nose of the consumer and take him where we need to.” Continue reading

GROWING ROSES IN A GREENHOUSE THE MOST PROFITABLE AGRICULTURAL BUSINESS
Growing roses in a greenhouse as a business idea has worked well. Roses are always sold regardless of the season, all year round. The first buds appear after 25-30 days,…

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HOME MINI BAKERY FOR THE PRODUCTION OF BAKERY AND CONFECTIONERY
The business idea of ​​a home mini-bakery is very attractive from many angles. On the one hand, there is a high demand for manufactured products. Demand for food will always…

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What if you are 40-50, the profession is outdated, it is difficult to work? We go to the "figure"
The scale of the quiet drama that is being played out on the Russian labor market is still very few people realize. Unless high-end recruiters and analysts. But it’s directly,…

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ADDING EVALUATED VALUE OF THE SITE
Do you have a Web site? Let him earn passive income over a long period. Be prepared to conduct regular maintenance and content updates. Does the previous owner invest in…

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